Tag: New Orleans

Top 10 Features of a Winning E-Commerce Site

Lord Griffin IT Solutions E-Commerce Website- WordPress — Best E-Commerce Developer & E-Commerce Web Design Firms, Best Web Design Agencies – 2013

E-commerce has become a large part of the internet and the economy all around the world. Giving the consumers the opportunity to deal business online has helped to dissolve physical borders as well as to help businesses reach out to a wide variety of customers originally inaccessible. It’s important to have a good website design that encourages users to browse the online catalogue through their internet browser and to make their online purchase in the same place.

It’s not surprising that clearly stated information is the top factor in whether a customer buys from your site or not. But what are some of the other influences? Let’s take a look:

Pricing/shipping information clearly stated – It all comes down to trust, the less information you include in the ordering process/shopping cart the more likely the buyer will abandon their purchase. All taxes, shipping and additional costs should be clearly visible throughout the ordering process.
Looks credible and trustworthy – One of the easiest ways to instil trust in buyers is to have the relevant security badges for your site. Our ineedhits site is certified by TRUSTe and also its security is verified by VeriSign. Any affiliation with industry associates (such as SEMPO) also helps in building trust and credibility with buyers.
Product displayed on homepage – This makes sense as the main action you want visitors to make when reaching your homepage is to click deeper into your site.
Visually appealing – This is one of the basic principles of website design. Don’t make your site too cluttered – break up the text with images.
Total cost calculator (shipping, tax, etc)- Similarly to the first point, ensure that the buyer has all the pricing information before they submit their credit card or Paypal details. If you trick the buyer in the ordering process then it’s likely you will loose them forever.
Search function – As the number of products/services your site offers increases, the more it is necessary to offer a search box.
Privacy statement – I see a privacy policy as a must if you have an e-commerce site. With identity fraud on the rise it is imperative that customers feel that they can safely shop on your site.
Onsite customer reviews/testimonials – Reviews and testimonials give the buyer more confidence in transacting with you if you’re not a big brand.
Online customer service (live chat) – A live chat service is particularly helpful for buyers who are having trouble purchasing your products/service. By providing a live chat option you are likely to reduce your cart abandonment rate.
Links to social networks – If you have a Facebook or Twitter account for your business then why not share it with your buyers. One way to do this is put the links to all your social media sites in your website footer.

Lord & Griffin IT Solutions- New Orleans 2013 Award Banner — Lord & Griffin IT Solutions- New Orleans 2013 Award

Lord & Griffin IT Solutions: Advertising & Marketing/Consultants, Advertising & Marketing, Internet & Online/Domain Services, /Web Design & Development/ Web Hosting, IT Systems Management, IT Systems/Network Services, Internet Marketing/SEO, Logo Design, Graphic Design, Rich Media Animation, Mobile Application Development and the utmost in Customer Service, Rural Outsourcing and Web Support in Philadelphia & Choctaw, MS, Meridian, MS and East Mississippi and West Alabama as well as Jackson, MS and Greater Jackson Metro Area and New Orleans, LA and Greater New Orleans-Metairie-Kenner Metro Area (including Baton Rouge, LA).

Network System Services

Lord & Griffin IT Solutions- Network System Services

Network services are the day-to-day tasks required to keep your network infrastructure up to date and operational 24 hours a day, 7 days a week. Working with your ISP to ensure there is always an Internet connection, keeping your network free of viruses, making sure you data is secure and backed up on a daily basis, and allowing people to work remotely are all examples of network services. Lord & Griffin IT Solutions offers Network System Services offered in the following areas:

LAN / WAN Integration
Virtual Private Network (VPN)
Email Server
Firewall / Security
Internet Gateway / Proxy Server
Data Back-up, Failover, and Recovery
File & Print Sharing
Terminal Services
Network Administration
Consultation

Lord & Griffin IT Solutions is an all-inclusive IT and Web solutions Company. Lord & Griffin IT Solutions can help you design, implement, optimize, manage and run your network infrastructure, regardless of its complexity and of your organization’s size. Fast, affordable business computer service and technical computer help – offering same day, weekend and evening appointments. Let us be your IT department for a fraction of the cost! For FREE Consultation Contact Us Today! 888-404-8282

Local Business Listings

Local Search Engine Optimization

Have you noticed on some sites, your business information is listed wrong or while others don’t even have your business listed? I have to be honest I didn’t give it much thought until my business listing had been hijacked.. Yes, someone’s business was “mistakenly” posted online as Lord & Griffin IT Solutions. Sad to say, I think this trend will continue..

One of the trends I want to talk about today is “Local SEO”. Throughout 2013, there has been tremendous growth in SEO, particularly in the area of Local Search Optimization. Local listings are like hitting the jackpot for specific businesses, especially if you work in a service area like web design or anything sales related.

Every local business in the United States (more than 15 million!) needs their business listed properly and to make sure consumers are finding them in search results.

There are benefits to having active and professional local listings pages.. You can release specific information, your news and views, products and services to a target audience and following on a host of different platforms. When people see your local listings are being viewed and are updated regularly, they will flock to your website, potentially bringing you customers and sales. Local listings are becoming vitally important in online marketing. They give customers a way of rating a business and seeing how good they are, due to the lack of faith in the online review system at present.

What Local SEO Optimization Can Do For You:

Creates local business listing for promotion in your own local market.
Expands Business reach to more customers in the local area.
Helps you market more efficiently and effectively in your locality.
Gives customers access to your business contact details on demand.
Allows the visitors in and around your targeted area to find and connect to your business very quickly.

Bad Listings is Bad Business. How does your business information look? Check for Free!

Get your FREE Report that will show how your business info appears on Yahoo!, MapQuest, Yelp, … and 35 more sites!

Need help Local SEO? Contact us Today! 888-404-8282

CLOUD HOSTING

LINUX CLOUD WEB HOSTING SERVICES

Lord & Griffin IT Solutions has linux cloud web hosting services with the advantage to pick the physical location of your sites for higher website load times. Every single cloud web hosting package arrives with an integrated drag & drop Control Panel, which allows you to deal with all of your websites easily and is available in more than 10 languages.

Our Linux-based solutions are packed with unmetered storage space and monthly bandwidth and support the latest stable version of PHP and MySQL. Service guarantees comprise of 99.9% service uptime and 30-day money-back.
Lord & Griffin IT Solutions’ main goal is to minimize all possible downtimes and to offer a significant increase in the performance of both your Control Panel and your website. Here is just a short list of the benefits you will enjoy in our US Data Center with our cloud hosting platform:

enhanced service stability – we store different services (emails, MySQL databases, etc.) on different servers so as to make our overall platform less vulnerable to hack/DDoS attacks.
faster servers – At 10 Gbps, our servers are faster than ever and so will be your website
faster maintenance – by ensuring spare servers, we have simplified server maintenance procedures and hence minimized frustrating service interruptions and downtimes
migration to SSDs – all web hosting users who are using less than 1 GB of storage space are now located on fast SSDs. This means that they will enjoy much faster read/write speeds and faster website speeds. We are planning to move all cloud hosting accounts to SSDs as well.
web accelerators (Memcached, Varnish, Node.js) – our web acceleration tools will help you boost the speed of your website or portal even further.

Order now and you will get our completely free site setup tools – the 1-click Application Installer and the Instant Site Installer getting your blog, CMS, gallery, e-store or e-school online in up to 5 minutes. Need help finding the right web solution?

Visit our Lord & Griffin Online or Contact us Today 888-404-8282

Relationship Based Marketing

If you have been in sales or marketing for a while you probably have heard of the term “Relationship Based Marketing”. This type of marketing differs from other forms of marketing in that it recognizes the long term value of keeping customers, as opposed to direct or “Intrusion” marketing, which focuses upon acquisition of new clients by targeting majority demographics based upon prospective client lists.

Relationship marketing also relies upon acquiring the knowledge of what the consumer needs solely through existing customers in a mutual exchange. Relationship marketing is also dependent upon viral marketing for the acquisition of new customers. As we have seen in various campaigns, viral marketing can have extensive effects, both positive and negative, on your business.

What is viral marketing?

Viral marketing refers to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as sales increase) through self-replicating viral processes, similar to the spread of a computer viruses. Viral marketing usually spreads (most effectively) through the network effects of social media but it can be “old-fashion” word-of-mouth.

Promoting your company’s brand or products and services on sites like Facebook or Twitter involves different methods than you would utilize with your business website. The normal search engine optimization guidelines no longer apply. The Game has changed; your peers and potential customers on Social networking sites are using Social Media to change the rules of engagement.

If you want to use social media advertising to grow your business, you will need to make some adjustments. Here are a few for you:

Incorporate More Interactivity

Simply using social media marketing and advertising services to expand your market is wasted energy if your followers are not engaged with your brand. Your followers and fans need to continue to be engaged and interested. That implies you’ll need to have to publish on a regular basis and frequently and you’ll need to have content that moves them to get involved or considerably interaction (like, share or post comment), as much as possible.

Surveys show that more than 50% of internet surfers are more very likely to purchase from a corporation that they interact with on social media sites. Hmm.. Think about that. Web surfers are much more most likely to buy from or support a business or organization that they interact with on social media sites – not follow on social web sites. Interaction is the important.

Promoting Isn’t Interacting

This is a lesson I had to learn and it was a gut punch right to the stomach. Tweeting and posting about sales and special discounts is fantastic; your followers will enjoy the chance to conserve money. And when you get right down to it, the bottom line of small business advertising is to make sales. But your participation with social media marketing and advertising solutions can not be only market, promote, sell. Customers (Fans) are incredibly reluctant to follow companies that do almost nothing but provide through social media. You might amass followers, but in all likelihood, you’ll lose potential followers and eventually lose your active following.

Remember, the goal of using social media for your small business promoting is to in fact be social. You don’t have to be fascinating, but you must be human. Supply information, stir up ideas, make people want to interject. Submit surveys and polls. Inspire interaction between your followers. Get the conversation going. The much more helpful and social you are, the more likely your enthusiasts are to share or re-post and retweet your messages. And that is how you use relationship based concept of social media will expand your market reach.

Advertise Your Social Media Profiles

Social media is not a “if I build it, they will come” concept. When you create your website, when you develop your social media pages and profiles, you’ll want to promote and update them regularly. If you’re not doing it now, Start! The simplest thing to do is to promote your social media presence on your web site. Add a Facebook Like button and a Twitter “Tweet This” button to all of your blog site posts and pages. This will allow visitors to spread your stories with one particular click of a button.

Add links (buttons) to your Facebook fan page and your Twitter profile on each and every page of your web page. Then, when anybody visits your site, they can grow to be a enthusiast or follower immediately from your web page. Inspire visitors to come to be supporters and followers by making it straightforward for them to do so. Also include links to all of your social media profiles and pages in your electronic mail marketing templates, and hyperlink your profiles to each other (Facebook to Linkedin, vice versa) due to the fact most surfers use more than a single social media site.

The Relationship based concept of Social media marketing is an excellent way to market your business and develop your customer base. Relationship based marketing takes time and patience but is possibly one of the most viable and reliable forms of getting your name and company out to the public with the greatest long term value. Remember; Incorporate More Interactivity, Interact rather than promote and Advertise Your Social Media Profiles online and offline. Incorporate these basic recommendations and reap the rewards.

Need help incorporating these techniques? Contact us Today! We encourage all feedback, it helps us to better serve you.

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LINUX CLOUD WEB HOSTING SERVICES

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