Tag: Advertising & Marketing

Top FREE SEO Friendly CMS Platforms – Lord & Grffin IT Solutions

Most businesses only consider SEO after their website is built which can often be a hindrance to your ranking goals. SEO should be a consideration from the first steps of an online journey – most importantly in the construction of your website. To create a SEO strategy, you need web content management system and the foundation of most company’s web content is their CMS website.

CMS or content management system is a computer program that allows publishing, editing and modifying content as well as maintenance from a central interface. Such systems of content management provide procedures to manage workflow in a collaborative environment.These procedures can be manual or automated. CMSs have been available since the late 1990s.

CMSs are often used to run websites containing blogs, news, and shopping. Many corporate and marketing websites use content management systems. The purpose of a CMS, typically, is to avoid the need for hand coding but may support it for specific elements or entire pages.

So to help those of you starting out with CMS, or for those re-evaluating your web presence and content, I’ve provided a list of the best SEO friendly “FREE” CMS platforms available for building business websites (rather than just blogging).

WordPress
WordPress is a personal favorite of mine (this is a WordPress Site) as it’s very simple to set up and implement, but also because it has support from such a large developer community. WordPress is a powerful yet easy to use content management system. While it was originally designed as a blogging platform, it has become a popular choice as a business website CMS. See More – http://www.wordpress.org/

Lord & Griffin Web Solutions offers topflight WordPress hosting services. We offer an automated WordPress script installation right at signup. With Lord & Griffin Web Solutions, you can get a WordPress web hosting plan along with a new domain name for only $4.50/mo. We offer a 99.9 percent uptime guarantee and a dedicated 24/7/365 customer service.

Joomla
Joomla is an award-winning free open source CMS. It allows you to build highly interactive websites and online applications. It’s well documented as an easy to use system with a strong collection of extensions to enhance your web presence. http://www.joomla.org/

Lord & Griffin Web Solutions provides premium-quality Joomla services. New customers are offered an automated Joomla script installation right at signup. Existing clients can install Joomla with one single click of the mouse. With us, you can get a Joomla hosting account together with a brand new domain for only $4.50 a month.

Drupal
Drupal is a very popular free open source CMS framework written in PHP. It is used as a back-end system for many different types of websites, ranging from small personal blogs to large corporate and political sites. http://www.drupal.org/

Lord & Griffin Web Solutions is an ideal home for all Drupal-based websites. We offer a one-click Drupal installation right at signup, enterprise-grade web hosting servers and a 24-7-365 customer service. You can get a Drupal web hosting account together with a domain for as low as $4.50/mo. All shared hosting packages include a thirty-day MBG.

Lord & Griffin IT Solutions: Advertising & Marketing/Consultants, Advertising & Marketing, Internet & Online/Domain Services, /Web Design & Development/ Web Hosting, IT Systems Management, IT Systems/Network Services, Internet Marketing/SEO, Logo Design, Graphic Design, Rich Media Animation, Mobile Application Development and the utmost in Customer Service, Rural Outsourcing and Web Support in Philadelphia & Choctaw, MS, Meridian, MS and East Mississippi and West Alabama as well as Jackson, MS and Greater Jackson Metro Area and New Orleans, LA and Greater New Orleans-Metairie-Kenner Metro Area (including Baton Rouge, LA).

Join Google+ and follow Lord & Griffin IT Solutions.

Google+

Connect with friends and family, explore your interests, and see how all of Google gets better. Google+ aims to make sharing on the web more like sharing in real life. Check out Circles, Events and Hangouts, just a few of the things we’ve been working on. Join Google+ and Follow Lord & Griffin IT Solutions. Put your business on Google for free. Your Google+ Page connects you with customers, whether they’re looking for you on Search, Maps, Google+ or mobile.

Be sure to Follow “Lord & Griffin IT Solutions” on Google+ Topics covered regularly in our blog and Google+ Page give you an comprehensive view of what it takes to be successful in eBusiness.

Subjects such as:

E-Commerce
Web Design and Development
Internet Advertising
Search Engine Optimization & Search Marketing
Social Media
Mobile
Email
Web Hosting
Domains
Analytics
And more!

If you haven’t already created a personal Google+ profile for yourself, you’ll need to do that first (you cannot simply sign up a business page from the main Google+ signup screen).

Check out the How to Get Started With Google+ for more on Google+ Business Page. If you do have a personal profile, here’s how to create a page for your business. Visit Create a Page on Google+ to begin, and follow the steps to get started with Google+ pages.

+ Business

How to Create a Google+ Business Page in 5 Simple Steps

Google+ Marketing Tips From the Pros

Felix L. Griffin – 3 Steps to Social Media Success- Establish, Engage, and Build

Read – Top 10 Features of a Winning E-Commerce Site

Also Check Out – HubPages- Generating Traffic

To Get Started Today.

Local Business Listings

Local Search Engine Optimization

Have you noticed on some sites, your business information is listed wrong or while others don’t even have your business listed? I have to be honest I didn’t give it much thought until my business listing had been hijacked.. Yes, someone’s business was “mistakenly” posted online as Lord & Griffin IT Solutions. Sad to say, I think this trend will continue..

One of the trends I want to talk about today is “Local SEO”. Throughout 2013, there has been tremendous growth in SEO, particularly in the area of Local Search Optimization. Local listings are like hitting the jackpot for specific businesses, especially if you work in a service area like web design or anything sales related.

Every local business in the United States (more than 15 million!) needs their business listed properly and to make sure consumers are finding them in search results.

There are benefits to having active and professional local listings pages.. You can release specific information, your news and views, products and services to a target audience and following on a host of different platforms. When people see your local listings are being viewed and are updated regularly, they will flock to your website, potentially bringing you customers and sales. Local listings are becoming vitally important in online marketing. They give customers a way of rating a business and seeing how good they are, due to the lack of faith in the online review system at present.

What Local SEO Optimization Can Do For You:

Creates local business listing for promotion in your own local market.
Expands Business reach to more customers in the local area.
Helps you market more efficiently and effectively in your locality.
Gives customers access to your business contact details on demand.
Allows the visitors in and around your targeted area to find and connect to your business very quickly.

Bad Listings is Bad Business. How does your business information look? Check for Free!

Get your FREE Report that will show how your business info appears on Yahoo!, MapQuest, Yelp, … and 35 more sites!

Need help Local SEO? Contact us Today! 888-404-8282

Lord & Griffin IT Solutions: Advertising & Marketing/Consultants, Advertising & Marketing, Internet & Online/Domain Services, /Web Design & Development/ Web Hosting, IT Systems Management, IT Systems/Network Services, Internet Marketing/SEO, Logo Design, Graphic Design, Rich Media Animation, Mobile Application Development and the utmost in Customer Service, Rural Outsourcing and Web Support in Philadelphia & Choctaw, MS, Meridian, MS and East Mississippi and West Alabama as well as Jackson, MS and Greater Jackson Metro Area and New Orleans, LA and Greater New Orleans-Metairie-Kenner Metro Area (including Baton Rouge, LA).

Relationship Based Marketing

If you have been in sales or marketing for a while you probably have heard of the term “Relationship Based Marketing”. This type of marketing differs from other forms of marketing in that it recognizes the long term value of keeping customers, as opposed to direct or “Intrusion” marketing, which focuses upon acquisition of new clients by targeting majority demographics based upon prospective client lists.

Relationship marketing also relies upon acquiring the knowledge of what the consumer needs solely through existing customers in a mutual exchange. Relationship marketing is also dependent upon viral marketing for the acquisition of new customers. As we have seen in various campaigns, viral marketing can have extensive effects, both positive and negative, on your business.

What is viral marketing?

Viral marketing refers to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as sales increase) through self-replicating viral processes, similar to the spread of a computer viruses. Viral marketing usually spreads (most effectively) through the network effects of social media but it can be “old-fashion” word-of-mouth.

Promoting your company’s brand or products and services on sites like Facebook or Twitter involves different methods than you would utilize with your business website. The normal search engine optimization guidelines no longer apply. The Game has changed; your peers and potential customers on Social networking sites are using Social Media to change the rules of engagement.

If you want to use social media advertising to grow your business, you will need to make some adjustments. Here are a few for you:

Incorporate More Interactivity

Simply using social media marketing and advertising services to expand your market is wasted energy if your followers are not engaged with your brand. Your followers and fans need to continue to be engaged and interested. That implies you’ll need to have to publish on a regular basis and frequently and you’ll need to have content that moves them to get involved or considerably interaction (like, share or post comment), as much as possible.

Surveys show that more than 50% of internet surfers are more very likely to purchase from a corporation that they interact with on social media sites. Hmm.. Think about that. Web surfers are much more most likely to buy from or support a business or organization that they interact with on social media sites – not follow on social web sites. Interaction is the important.

Promoting Isn’t Interacting

This is a lesson I had to learn and it was a gut punch right to the stomach. Tweeting and posting about sales and special discounts is fantastic; your followers will enjoy the chance to conserve money. And when you get right down to it, the bottom line of small business advertising is to make sales. But your participation with social media marketing and advertising solutions can not be only market, promote, sell. Customers (Fans) are incredibly reluctant to follow companies that do almost nothing but provide through social media. You might amass followers, but in all likelihood, you’ll lose potential followers and eventually lose your active following.

Remember, the goal of using social media for your small business promoting is to in fact be social. You don’t have to be fascinating, but you must be human. Supply information, stir up ideas, make people want to interject. Submit surveys and polls. Inspire interaction between your followers. Get the conversation going. The much more helpful and social you are, the more likely your enthusiasts are to share or re-post and retweet your messages. And that is how you use relationship based concept of social media will expand your market reach.

Advertise Your Social Media Profiles

Social media is not a “if I build it, they will come” concept. When you create your website, when you develop your social media pages and profiles, you’ll want to promote and update them regularly. If you’re not doing it now, Start! The simplest thing to do is to promote your social media presence on your web site. Add a Facebook Like button and a Twitter “Tweet This” button to all of your blog site posts and pages. This will allow visitors to spread your stories with one particular click of a button.

Add links (buttons) to your Facebook fan page and your Twitter profile on each and every page of your web page. Then, when anybody visits your site, they can grow to be a enthusiast or follower immediately from your web page. Inspire visitors to come to be supporters and followers by making it straightforward for them to do so. Also include links to all of your social media profiles and pages in your electronic mail marketing templates, and hyperlink your profiles to each other (Facebook to Linkedin, vice versa) due to the fact most surfers use more than a single social media site.

The Relationship based concept of Social media marketing is an excellent way to market your business and develop your customer base. Relationship based marketing takes time and patience but is possibly one of the most viable and reliable forms of getting your name and company out to the public with the greatest long term value. Remember; Incorporate More Interactivity, Interact rather than promote and Advertise Your Social Media Profiles online and offline. Incorporate these basic recommendations and reap the rewards.

Need help incorporating these techniques? Contact us Today! We encourage all feedback, it helps us to better serve you.

Lord & Griffin IT Solutions: Advertising & Marketing/Consultants, Advertising & Marketing, Internet & Online/Domain Services, /Web Design & Development/ Web Hosting, IT Systems Management, IT Systems/Network Services, Internet Marketing/SEO, Logo Design, Graphic Design, Rich Media Animation, Mobile Application Development and the utmost in Customer Service, Rural Outsourcing and Web Support in Philadelphia & Choctaw, MS, Meridian, MS and East Mississippi and West Alabama as well as Jackson, MS and Greater Jackson Metro Area and New Orleans, LA and Greater New Orleans-Metairie-Kenner Metro Area (including Baton Rouge, LA).

Be Sure to find Us on:

Google+

Content Is King.

Are you one of the many businesses and organizations that cringe at the thought of having to use social media to gain rankings for your website? Not every business has breaking news to share and that is OK. Sure, social media is now a ranking factor, but it is only one factor. Those of you losing sleep over your social media presence, or lack thereof, should relax and spend your business hours on business, not worrying about content and online marketing.

Content is the backbone of any website or online business collateral. But creating fresh Content at short intervals can be both time & cost prohibitive. With Lord & Griffin Web Solutions, you simply focus on providing quality product or service and we take care of the technical stuff. We create good content in one go so that you can leverage it to derive the full potential of your business thus saving recurring expenditure on time & money!

YOU need Quality, target- specific content for your business because:

It is tailored to cater to your specific business, thoroughly researched and catchy
It is 100% original – not ‘spun’
It goes through a strict QC before final delivery
It compels a user to ‘act’ – buy/spread news about your products and/or services
It results in improved rankings, high conversion rates & enhanced ROI for your business

Our Service Packages include:

• Website Content • Articles & Blogs • SEO Content • Marketing Content
• E-Learning Content • SMO Content • Ad Copywriting • Editing & Proof-Reading

Lord & Griffin Web Solutions has over 12 years of experience in generating great quality online content for clients across the U.S., UK, Australia and Europe.

Lord & Griffin Web Solutions: Advertising & Marketing/Consultants, Advertising & Marketing, Internet & Online/Domain Services, /Web Design & Development/ Web Hosting, IT Systems Management, IT Systems/Network Services, Internet Marketing/SEO, Logo Design, Graphic Design, Rich Media Animation, Mobile Application Development and the utmost in Customer Service and Web Support in Philadelphia & Choctaw, MS, Meridian, MS and East Mississippi and West Alabama as well as Jackson, MS and Greater Jackson Metro Area and New Orleans, LA and Greater New Orleans-Metairie-Kenner Metro Area (including Baton Rouge, LA).

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Google+ Marketing Tips From the Pros

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